Honoring Market Research Business Partners at Annual Pair Up With the Pirates Event
Thursday, March 14, 2024
The Market Research Center at Seton Hall University will host its eighth-annual Pair Up with the Pirates Networking and Awards Reception on Thursday, April 11 starting at 6 p.m. The event will honor three outstanding business partners based on their partnership
projects with Stillman School of Business students, with numerous networking opportunities for both students and executives.
The Market Research Center gives students an opportunity to participate in real-world
market research. This exposure to actual projects often leads to close relationships
between students and business partners.
The event will honor Brian Lowe from BML Public Relations, Shelia Buchanan from Society
to Improve Diagnosis in Medicine, and Anthony Agudelo from Cafe & Gallery. These business
partners demonstrated cohesive collaboration with their student teams which enabled
them to provide helpful insights and actionable recommendations.
“The student project with the Seton Hall students was outstanding. They brought a
fresh perspective to our firm in uncovering consumer perspectives,” said Briane Lowe,
president and CEO at BML Public Relations.
Shelia Buchanan, deputy director and COO at Society to Improve Diagnosis in Medicine,
collaborated with Stillman students, who conducted market research to improve her
organization’s positioning, “Working with the students was amazing. Through their
research they helped us better understand how our organization is perceived and how
to generate greater awareness.”
Entrepreneur and owner of Cafe & Gallery, Anthony Agudelo, had the help from students
to get his new business off the ground, “Our partnership with the student team at
Seton Hall University was excellent and provided useful insights to get our coffee
business launched.”
Two students will also be honored as during the event for their hard work and innovative
thinking. Alexandra and Isabella Ompok will be honored as Undergraduate Students of
the Year.
Students from Stillman School of Business, from all concentrations, will have the
chance to meet business partners such as the honorees, in addition to many other external
partners in various industries who have employed Stillman graduates or looking to
network with current students for potential job placements post-graduation.
Seton Hall has a unique market research program that sets Seton Hall students up to
succeed, showcasing their skills in a digital world, where businesses rely on qualitative
and quantitative research that drives decision making.
For more info about Pair Up with the Pirates and to register for the event, click here.
