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Market Research Center  

The mission of the Market Research Center at Seton Hall University is to provide high-quality market research services for both the university and business communities. Students, faculty and business owners partner together to address business challenges via market research while uncovering customer insights and developing actionable recommendations.

Solutions and Services

Our qualitative and quantitative capabilities include custom methodologies such as:

  • One-on-One Interviews
  • Telephone Interviews
  • Customer Satisfaction Studies
  • Focus Groups
  • Web-based Surveys
  • Ad/Message Testing
  • Positioning Research
  • Market Research Center Opportunities

The Center features a state-of-the-art facility staffed by faculty and students from the nationally recognized Stillman School of Business.

  • Interview/conference center
  • Observation room with one-way mirror
  • Audio/video recording capabilities
  • 42" flat screen high definition TV with laptop presentation capability
  • Flexible conference room set-up
  • Comfortable tiered viewing observation room
  • Internet connectivity
  • Monitors allowing simultaneous client viewing of stimulus materials
  • Qualtrics online survey platform

Video: Market Research Center Opportunities

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