Gary Kritz, Ph.D., associate professor of marketing, has been awarded the prestigious Academy of Marketing Science (AMS) "Outstanding Marketing Teacher Award" for his impressive teaching record.
Kritz, an expert in product trial, consumer behavior, personality, and advertising, teaches classes in the principles of marketing, marketing management, consumer behavior, and advertising strategy at the Stillman School of Business. He has published articles in the Journal of Business & Behavioral Sciences, Marketing Education Review, The Coastal Business Journal, the Journal of International Business Research, the Journal of College Teaching and Learning, and the Business Research Yearbook.
Kritz received his Ph.D. and master's degree in business from Indiana University and his M.B.A. from San Jose State University. He earned his B.A. in Radio-TV-Film and accounting at Temple University. He is a member of the American Marketing Association, Academy of Marketing Science, the Association for Consumer Research, Society for Consumer Psychology, American Society of Business and Behavioral Sciences and serves as the faculty advisor to the University's Marketing Club.
More on the Academy of Marketing Science
The Academy of Marketing Science, a professional organization dedicated to promoting high standards in the creation and dissemination of marketing knowledge and furthering the marketing field, sponsors the outstanding marketing teacher award annually. They have numerous programs that sponsor future scholars and encourage thought leadership in marketing research. They also offer members a series of conferences, a top, peer-reviewed, refereed marketing scholarly journal, and a quarterly newsletter.
Dr. Kritz will receive the award at the AMS annual conference to be held May 28-31, 2008 in Vancouver, Canada.
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