Stillman School Senior and David B. Gerstein Scholar Taseen Peterson’s company has been named to the Coolest College Startups 2014 list by Inc. magazine. The note-sharing app, Notefuly, started by Peterson and two partners, is one of 16 college startups chosen as "the cream of the college entrepreneurship crop" from nearly 100 such companies across the country. Inc. selected the winners based on a variety of factors including originality, the company pitches and growth potential.
"Being named to the Inc. coolest college startups list lends us instant credibility," said Peterson. "It says we're here and we’re for real."
Peterson says Seton Hall has been a source of encouragement and support for him as he develops his digital product and his company’s business plan. He credits many mentors for his team’s success, including Professor Susan Scherreik, the director of the Stillman School Center for Entrepreneurial Studies.
"We are very proud of Taseen and this accolade for Seton Hall University," said Scherreik. His passion and drive, combined with the knowledge and skills learned in our entrepreneurship courses and in our Pirates Pitch business plan competition, helped Taseen take his startup venture to the next level. Another factor was the intensive, one-on-one mentoring from seasoned and successful entrepreneurs that we provide to our budding student entrepreneurs. We feel that is our program’s competitive advantage.”
Peterson calls Notefuly, "the digital solution to the physical note." It is a mobile application and cloud service that allows notes to be shared among users and across devices. Notefuly has been downloaded more than four million times and has already generated more than $450,000 in revenue.
This latest honor for Peterson and his partners – his brother Mark, the company's chief technical officer, and their Los Angeles-based creative director Cameron Smith – comes exactly one week after the team was named the National Champion of the South by Southwest (SXSW) Student Startup Madness Championship Finals in Austin, Texas.
As the accolades pile up, Peterson and his team remain focused on growing their business.
"We have milestones that we have set for ourselves," he said. "We are sticking to that plan."
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