Market Research Certificates

Undergraduate Certificate in Market Research
The undergraduate certificate in market research is made up of a total of 12 credits (four three-credit courses). The certificate prepares students for careers in marketing or market research that focus on the collection, analysis and implementation of market research insights and data to make better business decisions. The different roles of qualitative and quantitative research are explored through a mix of projects incorporating the Market Research Center at the Stillman School of Business.

Graduate Certificate in Market Research
The graduate certificate in market research is made up of a total of 12–13 credits (12 credit minimum). The certificate prepares students for careers in marketing or market research that focus on the collection, analysis, and implementation of market research insights and data to make better business decisions. The different roles of qualitative and quantitative research are explored through a mix of projects incorporating the Market Research Center at the Stillman School of Business.

Professional Certificate in Market Research
Two self-paced online market research programs – Market Research Insights: Qualitative and Market Research Insights: Quantitative – will be offered beginning in Fall 2021. Each will require approximately 20 hours to complete and be successfully completed within six months of registration.