Academic Scholarship

Crisis Management

Oxford, England: Capstone Publishing Ltd., Division of John Wiley, Inc., 2002

Books Jack A. Gottschalk
Department of Management
  • Fast track route to understanding crisis management
  • Covers the key areas of crisis management from crisis planning and handling a global business crisis to crisis plan execution
  • Examples and lessons from some of the world's most successful businesses, including Parsons Corporation, Pepsi Cola, Johnson and Johnson and General Motors, and ideas from the smartest thinkers, including Douglas Hearle, James E Lukaszewski and Fraser P Seitel
  • Includes a glossary of key concepts and a comprehensive resources guide

 



Website: http://www.amazon.com/Crisis-Management-Express-Exec-Gottschalk/dp/product-description/1841122157
 
 
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