Spanish- and English-language Local Television News Coverage of Politics and the Tendency to Cater to Latino Audiences
The International Journal of Press/ Politics, 14(2), 232- 256, April 2009
Matthew Hale, Ph.D.
Department of Political Science and Public Affairs
E. Franklin-Fowler and T. Olsen
Through one of the first systematic examinations of Spanish- and English-language local television newscasts, the authors find that general market media attention to Latino audiences is a function of the characteristics of the target audience, the size of the media market, the interaction of market size and market characteristics, and the degree of competition between local stations.