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certificate graduate business
Undergraduate
Certificate

Business Analytics

Business analytics is defined as the combination of skills, technologies, applications, and processes used by organizations to gain insight into their business based on data and statistics to drive business planning. As technology continues to facilitate organizations to measure, collect and retain more data, companies are challenged to make sense out of it. Business analytics provides a set of analytical tools that answers such problems. While statistics and operations research have long been used to allow businesses to make objective decisions, business analytics uses these tools, plus others like pattern detection to find meaning in the data. It is no exaggeration to state that every business of moderate size is either using business analytics or will have to in order to stay competitive.

Curriculum

Required Courses 

  • BQUA 2811 Business Statistics 
  • BITM 3744 Business Intelligence 
  • BITM 3476  Big Data Analytics  

Elective Courses - one from the following: 

  • BMKT 4634 Marketing Metrics 
  • BFIN 4255 Financial Modeling 
  • BITM 3727 Advanced Software Business Tools 
  • DAVA 3000 Data Visualization 

Faculty

Many of our full-time faculty have attended top Ph.D. programs and are in demand as lecturers, consultants and media experts. Stillman School faculty provide an academic experience characterized by high faculty-student engagement, often partnering with students on research and other projects.

View a full listing of the Stillman School faculty »

Experience Seton Hall, Visit Us Today.

As one of the country's leading Catholic universities, Seton Hall has been developing students in mind, heart and spirit since 1856. Home to nearly 10,000 undergraduate and graduate students, Seton Hall is a place that nurtures compassionate leaders who are prepared to make a difference in the world.

Seton Hall offers all the advantages of a large research university -a national reputation;challenging academic programs; notable alumni; state-of-the-art facilities; renowned faculty;and extensive opportunities for internships, research and scholarship -with all the benefits of a small, supportive and nurturing environment.

The best way to truly experience Seton Hall is to visit us in person.

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